Steel Authority of India Limited (SAIL) posted strong growth in sales during April–November 2025, the Ministry of Steel said in a release on Saturday, pointing to steady domestic demand despite global challenges.November 2025 stood out, with SAIL’s total sales rising 27% compared with the same month last year. “Steel Authority of India Limited (SAIL) delivered an excellent performance in Sales in November 2025, achieving 27% growth over the same period last year,” the release said.For the eight-month period, SAIL sold 12.7 million tonnes (MT) of steel, up from 11.1 MT in the corresponding period last year, marking a 14% increase.The sharpest growth came from the retail segment. Retail sales rose to 0.14 MT in November from 0.084 MT a year ago — a 69% jump — driven by higher movement of saleable steel through road dispatches and warehouse door deliveries. The company also said it emerged as the country’s highest seller of TMT bars in November, underlining strong retail-led traction.The release attributed the performance to a focused sales approach. “This resilient performance was possible due to a strong sales strategy with continuous endeavour by the SAIL team in the marketplace despite many challenges, including global price pressures and demand volatility arising from various global trade policy uncertainties and geopolitical tensions,” it said.Retail sales during April–November 2025 stood at 0.97 MT, up from 0.86 MT in the same period last year. SAIL said its nationwide brand promotion campaigns also supported the rise.“The results demonstrate SAIL’s customer-centric efforts, market leadership and operational excellence in navigating challenging global conditions while delivering consistent growth across segments. SAIL collective is striving towards achieving further excellence in future,” the release added.
